Join now, start today · Full program kicks off January 11, 2027
Your 2027 Comes With a Team.
And a Revenue Plan.
You bring the business. We bring your strategist, your COO, your CMO, and a monthly guest expert matched to exactly what you need. Six and multiple six figures in part-time hours, without depending on social media to get there.
You don't need more courses. You need a team. We don't do Black Friday here. This is the best way we know to help you.
Apply in 5 minutes. Talk it through with me or Katy, our COO and sales and ops wizard. Start your Runway that week. Applying doesn't commit you to anything.
Rather talk first? Grab a 20-minute call
“Working with Holly is like having a master strategist in your back pocket.”
Your Runway starts the day you join.
Anti-Social School™ and your three kickoff 1:1s, all before January 11. Join in October and you get 10+ weeks of it. Wait until the deadline and you get about 6, half of them holidays.
Applications close Wednesday, November 25. The full program runs January 11 through Fall Fest in October, with a lighter July built in for summer.
You've done the courses. This time, someone checks.
Every week you submit your Co-Op Scorecard. My team and I review it, and we talk it through together on Monday's call. Daily Slack in between, and your peer pod behind you.
A plan you don't finish is just a prettier to-do list. We make sure you finish it.
I get the accountability that I need to just keep moving forward. So I have stayed on as alumni after the initial Co-Op because I really feel that those things are incredibly valuable to me and my business.
KIM V.
County Line Meats | Co-Op Alumna
The Co-Op, and the strategy behind it
6
years running the Co-Op
100+
members, in small cohorts on purpose
5 in 7
members renew or stay on as alumni
You're already in motion. You've built something that works.
You're having consistent $5K to $10K months. You have an offer that sells, a product or program people buy, and an email list you can reach.
Now you want:
More revenue, without more hours to earn it
A clear read on what's moving the needle, and what to let go of
Systems that create space and sales, not more tabs open
A team that gets it and shows up for you
A room where you don't have to explain why you want more and less at the same time
You don't need to work harder or start over.
You need the right strategy for the time you actually have, and people in your corner while you run it.
So you can walk your kids home from the bus, take the trip, and finally build the thing you keep putting off. That's the whole point.
From the women in the room
Fresh from our 2026 Fall Fest Retreat: current Co-Op members + alumni
Five women, one room
Fall Fest 2026, in their own words
Jennifer R.
Functional Wellness Coach, on the investment
Laura D.
Time Management Strategist, on the retreat
Swipe for more videos
I had just increased my prices, but I wasn't confident, and so I felt like I was selling myself short. However, I love that she was like, let's make it bigger, let's give mom some more support. And I was shocked when my first package sold [at the higher price], because I was like, no one's going to ever buy this.
BETHANY L.
Lactation Consultant + Speech-Language Pathologist
Co-Op Member
I have been in business a long time. I know a lot and I know a lot of people. And Holly is one of the first people I think of when I know, okay, I want to do this next big move.
MINDI H.
Mindset Coach
Anti-Social School™ + 1:1 Client
Before working with Holly, I didn't use my numbers. I didn't really even have them together. And now I have a scorecard. I look at things every month, not just my financials but also my marketing statistics, and I'm able to use them, whereas before I wasn't.
KIM V.
County Line Meats
Co-Op Alumna
Let me just say that I'm here on my fourth retreat. So yes, I 100% think it's absolutely worth the investment. I always walk away with what the next steps are.
JENN L.
Personal Trainer for Pregnant + Postpartum Moms
Co-Op Alumna
I have accomplished more in the Co-op than I did in my first seven years of business – most importantly, being able to leave my corporate job!
“In addition to leaving my corporate job, I've published my website, learned how to automate and streamline, started a podcast, hosted classes, currently planning live events, have income/growth strategies in place, implemented all the development & education offered, and embraced a community of powerhouse knowledge and support ... and then there is Holly - who has always been in my corner, always responsive, always shining the light on your path to success.”
CARIN | PODCAST EPISODE
You're the CEO. Meet Your Team.
Most women at your stage are the CEO, the marketer, the salesperson, and the ops department all at once. In the Co-Op, you get a leadership team most women can't afford to hire on their own. Their job is your revenue.
Maps your custom plan, resets it with you every 90 days, and holds you to it in Slack daily. 22 years of corporate strategy, applied to your business.
Builds your sales and revenue roadmap, tightens your funnels, and simplifies your backend so you can sell with confidence.
katywidrick.com
Runs your quarterly marketing reviews and keeps your content and visibility working with what's converting right now.
madsavvycreative.com
Her job is making sure you get everything out of this program. She runs your quarterly peer pods and mentorship circles, the accountability layer built to keep you moving between our signature touchpoints.
PLUS Monthly Guest Experts
One New Expert, Every Month
PR, finance, AI, SEO, visibility, and more. Chosen by what this cohort actually needs. Meet a few of them below.
Here's what a month in the Co-Op looks like. Every month.
Most programs say "weekly calls" and leave you guessing. We meet every Monday, and the month rotates on a schedule you can see. You'll always know what week it is and who's in the room.
Sales + Ops with Katy
Your COO takes the room. Offers, funnels, follow-up, and the backend that makes selling simple.
Client Attraction Q&A with Holly
Bring your real question, get a real answer. Visibility, positioning, and what's working in my business right now.
Hot Seats + Deliverable Review
We look at what you're actually building, help you get there faster, and clear your capacity so the plan fits your life.
Next Level Experts
A guest expert joins us, matched to what the room needs this month. You stop searching. We bring them in.
Monthly CMO Call
Your CMO joins you for a monthly call, so your marketing keeps moving with a plan behind it.
Monthly Planning Party
We close out each month together and plan the next one, so you head into it knowing your next move.
I don't dread Mondays. I always think it's wonderful to sit with other women and talk about what your week's going to look like.
Bethany L.
Lactation Consultant + Speech-Language Pathologist | Co-Op Member
Layered on every quarter
A private 1:1 with Holly, Quarterly Planning, where the whole group builds their next 90 days together, a marketing review with Madeline, and your peer pod with Kaitlyn. Plus daily Slack access to the whole team, all season long.
We Bring in Who You Need. You Stop Searching.
You could spend your Tuesday nights Googling "how to get press" or buying another course for one answer. Or the expert could just show up on your calendar. One new specialist every month, chosen by what your cohort needs right now.
Here are a few who've taught our community:
Gemma Bonham-Carter
AI + Evergreen GrowthKristen Hillman
Finance + ProfitMindi Huebner
MindsetLaura Hmelo Jawad
SEOKinsey Soderberg
Claude + AI SetupMegan Moran
SubstackMollie Lo
LinkedIn Strategy+ 10 more experts in the Co-Op Vault
Plus a new live expert every month. Topics include Pinterest, YouTube, Private Podcasts, and PR.
The Co-Op Promise
Everything in the Co-Op is customized to you. So if your plan calls for something we don't already have, we don't shrug.
We build it. Or we find the person who can, make the introduction, and stay in the room while the relationship starts.
You will never be handed a problem and left alone with it.
Your Year, Mapped
The Co-Op runs on the same 90-day operating rhythm I've used to build two businesses in part-time hours. Three full cycles, a real summer break, and a finish line worth flying in for.
Fall 2026 · The Runway
Enroll now, start early
The moment you join, your Runway begins. Work through Anti-Social School™ as your foundation and have your three kickoff 1:1s: Holly maps your strategy, Katy, our COO and sales and ops wizard, builds your sales and revenue roadmap, and Kaitlyn welcomes you into the community. On January 1, you're executing while everyone else is still picking a word of the year.
January 11 · Cycle One
The full program kicks off
January through March. Your first 90-day plan is already built, so we get straight to running it. Weekly calls, daily Slack, the Co-Op Scorecard.
April · Cycle Two
Reset and build
Quarterly 1:1, Quarterly Planning with the group, marketing review with Madeline. New 90 days, same team in the room.
July · The Summer Pause
Take the vacation. We mean it.
In July, the only thing on your calendar is our weekly Monday call. Everything else comes off so you can take the trip. Your Slack access, your momentum, and your seat hold steady. This is a life-first program, so the calendar is life-first too.
August · Cycle Three
The home stretch
August through October. You come back rested, we finish what you started, and the whole cycle points at one weekend.
October 2027 · Fall Fest
The capstone, in Columbus
We close your year together in person. Intensives, guest speakers, a professional photo day, and focused time with me mapping what's next. Included in your Co-Op. You just cover travel and lodging.
The Finish Line: Fall Fest
October 2027 · Columbus, Ohio · included in your Co-Op
There's something that happens in a room together that a video call can't touch. Fall Fest is our signature in-person retreat, and for this cohort it's the capstone of your entire year. Everything we build from January on points at this weekend.
Work the plan, in person
Intensives, guest speakers, hot seats, and focused strategy time with me and the team, mapping what's next for your business.
Your professional photo day
Walk away with a bank of professional photos and video for the year ahead. Show up everywhere without shooting content every week.
The room that changes everything
Dinners, celebration, and real time with the women who've been in your corner all year. This is where strategic partners and lifelong friendships get made.
Coming to fall retreat has been amazing. ... It's so much good information that I can't wait to continue to build on that.
Renee J.
Founder, RJ Coaching & Creations | Co-Op Member
The women that are so willing to give, to pour into you. And that's attributed to Holly, right? That is who she attracts, that is who she invites in.
Mindi H.
Mindset Coach | Anti-Social School™ + 1:1 Client
I come back for things like the retreat so that I can get that reset.
Lori O.
Time Management + Life-Balance Mentor | Co-Op Alumna
Fall Fest is included in both Co-Op tiers. You just cover travel and lodging. Dates announced early in the year so you can plan around your family calendar.
New for This Cohort: Off the Record
Built for walks, school pickup, and 2x speed.
A private podcast feed, just for this cohort
Every call replay lands in your feed so you can catch up on a walk at 2x, the way you actually consume content. Plus one episode a month where I go behind the scenes of my own business: what I'm testing, what the numbers say, and the hot topics we're watching.
And yes, it even shows up in July.
The Strategy Under the Co-Op
Most masterminds are a room and some check-ins. The Co-Op is built on an actual strategy.
It runs on the Anti-Social Framework. The same approach behind a seven-figure business built on under an hour a week of social media. Four moves that replace the algorithm with a system that grows with you:
And because the full Anti-Social School™ and Ready Set Revenue curriculum is included on your Runway, our live calls are for coaching, not teaching. You learn the framework before January. We spend the year applying it to your business.
And Anti-Social School™? The whole program is included.
This isn't a bonus PDF. It's our complete marketing program, the one women enroll in at $2,497 on its own, and every piece of it is yours on the Runway before the Co-Op even kicks off.
The 6-module Anti-Social Framework
Videos plus a private podcast feed, so you can learn the method at 2x on a walk. Your reference library for the whole year.
Your custom audit, on day one
Our AI skills audit your offers, funnel, visibility, and email in your first 24 hours. Then Holly reviews it personally and records you a walkthrough of where to focus first.
Our FULL Bot Squad
17 custom AI assistants in one private portal, trained on the method and built around your brand voice. Funnels, emails, blogs, pitches, SEO and GEO audits. Plus Co-Op skills for your monthly CMO review and scorecard. No prompt engineering.
The Faculty Lounge
On-demand workshops from trusted guest experts across Substack, SEO, Pinterest, YouTube, AI, and more. Pick what supports your strategy.
I started with her Anti-Social School™ and learned so much through that program.
Renee J.
Founder, RJ Coaching & Creations | Co-Op Member
I love Holly's bots. I feel like as women entrepreneurs, we are not pushing into AI enough. ... It's increased my SEO, my GEO, blog writing, being able to be found that's not on social media.
Bethany L.
Lactation Consultant + Speech-Language Pathologist | Co-Op Member
Why the Runway matters
By the beginning of the year you'll know the framework cold. So our year together is spent applying it to your business, not learning it.
Hi, I'm Holly.
I'm not the coach who's going to tell you to become a higher version of yourself. I'm your strategist.
I'll tell you what to do, give you real solutions to real challenges, and hold you to your goals.
I built a seven-figure business in part-time hours while raising twins, traveling with my family every quarter, and spending under an hour a week on social media. Twenty-two years of corporate strategy, a master's, PMP and Prosci certified. I took the playbook I built for Fortune 500 companies and made it work for women building real businesses around real lives. Over 1,000 of them so far.
And I'm here to help you do the same.
I believe that she is incredibly smart and uses her background in corporate and strategy all the time and pulls that forward. And I think that those things combined make her just an excellent coach.
Lori O.
Time Management + Life-Balance Mentor | Co-Op Alumna
Why this isn't a $25K proximity mastermind
Plenty of programs sell you a seat near someone successful and wish you luck. Here's what's different here.
A real team, not just me. Your COO, your CMO, a community director, a monthly guest expert, plus our AI Bot Squad.
Social is genuinely optional. Your strategy runs on email, search, partnerships, and systems you own.
I show you what I'm actually doing. On our calls and inside Off the Record. What's working in my business right now, including how we're getting found in AI search.
Custom, never one-size-fits-all. Everyone gets an audit and a roadmap built from their real business, not a template.
Built around your life. A summer pause, a schedule you can see, and a plan sized for the hours you actually have.
In Holly's community you really get one-to-one access with her, which is something completely different than I've actually received with other coaching.
Jenn L.
Personal Trainer for Pregnant + Postpartum Moms | Co-Op Alumna
You don't need to hire a team. You can borrow ours.
Here's what this support costs when you go hire it yourself:
A fractional CMO
$1,500 to $10K/mo
Sales and ops support
$1,000 to $5K/mo
An AI toolkit like the Bot Squad
$1,000+/mo
Meet your Bot Squad
Your private AI marketing department, all trained on the Anti-Social method.
The Monthly CMO
Your marketing, reviewed monthlyAudits your whole business, calls what's working and what to retire, and builds your plan for the next 30 days.
The Scorecard Coach
Your month in numbersReads your monthly scorecard, tells you the truth, and points you at the one thing that matters next.
The 5 Connections Coach
Your weekly outreachHelps you pick five people worth reaching each week and writes the messages in your own voice.
And that's before you've paid a strategist, found a community, or planned a retreat. In the Co-Op, the whole team is $1,500 a month. And they already know your plan, because they built it with you.
Were you at Backstage Pass?
Your pass takes $500 off your Co-Op.
If you joined us October 21 and 22, apply by October 30 and mention it on your application call, and we'll take $500 off. Consider it a head start on everything we mapped together.
What members say about the investment
The investment is a huge piece to consider when you're working with Holly. However, I love that it's bite-sized chunks every month.
Bethany L.
Lactation Consultant + Speech-Language Pathologist | Co-Op Member
I do think the investment in Holly's community is absolutely worth it. To me, it's a high-touch relationship. I can leverage it as little or as much as I want, but there's a weekly call. There's additional things. I get a quarterly one-on-one with Holly.
Kim V.
County Line Meats | Co-Op Alumna
In January I made enough to cover Holly. And now I'm sitting here in September and I have more than enough to cover Holly and to go on a pretty vacation.
BETHANY L. | LACTATION CONSULTANT + SPEECH-LANGUAGE PATHOLOGIST | CO-OP MEMBER
A 90-minute kickoff to map your full year with HollyHere's what happens after you click Apply.
Step 1
Apply
Five minutes. Tell us about your business, your numbers, and what you want 2027 to look like.
Step 2
Talk it through
Hop on a call with me or Katy, our COO. We'll tell you straight whether the Co-Op fits and which tier makes sense.
Step 3
Start your Runway
Make your first payment and you're in. Anti-Social School™ opens that day, and we book your three kickoff 1:1s.
Rather talk first? Grab a 20-minute call with me or Katy.
"Most of us have dreams and goals. We just need help knowing how to get there. That's exactly what Holly does."
Press play to hear from Co-Op alumni in their own words. Or watch the Client Spotlight series.
Want the full story? Listen to the Client Spotlight episodes.
This is for you if:
You're done researching and ready to build. You've listened to the podcasts, read the books, taken the courses. What you need now isn't more information. It's someone in your business with you, making sure the plan happens.
You're having consistent $5K to $10K months and you're ready for what comes next
You have the pieces in place: an offer that sells, a product or program people buy, and an email list you can reach
You want 2027 to be the year the business actually pays you, and you know that work starts this fall
You want a real team behind you: your strategist, your COO, your CMO, and a community in your corner
You want honest feedback and a custom plan, not motivational fluff
If that's you, let's talk. If not, it's probably not your season, and that's completely okay.
APPLY AND BOOK A CALLIn the meantime, you might find the answers you’re looking for here:
The Collective Co-Op FAQs
What happens when I join today?
What happens in July?
How much time does this take each week?
What makes you different as a coach?
Walk me through the onboarding?
When are the group calls?
What makes the Collective Co-Op different from other programs?
How do I know if it's for me?
What if it's not the right fit?
What's the investment?
Not ready for the Co-Op yet? Start with Anti-Social School™.
It's where you build a custom marketing system around the business you've already got, with 1:1 support from our team. Social optional. A simple way to work with us before you step into the full Co-Op.
Check out Anti-Social School™I loved that there were things that I could learn at my own pace, because at that time I was still working in my job before I retired.
Renee J.
Founder, RJ Coaching & Creations | Co-Op Member
Earnings and results mentioned on this page, including revenue growth, are the personal experiences of individual Collective Co-Op members and clients. They are not typical, and they are not a promise or guarantee of what you will earn or achieve. Your results will depend on factors such as your effort, experience, skills, market, offers, and business model. Holly Marie Haynes, LLC makes no guarantee of any specific outcome or income.
