Why I am Giving it All Away for Free
Oct 31, 2022
I am borderline giddy to share behind the scenes of our new resource, a 5-Episode private podcast series called "Ditch the social Drama". But before I go into what it is, and why the heck I created a second podcast, I want to share the strategy. And why I am giving it all away for free.
Breaking the Rules
Do you ever set a goal for the new year and then realize that something you set out to do 10 months ago doesn't really make sense? (Insert reason #856 why I don't like new years resolutions.)
Hear me out. 10 months ago was day one for me as a full-time entrepreneur. (As in I left my corporate job of 22 years 🤪 read more about that in this blog post). I set a goal that from a business perspective I wouldn't create anything new. (I tend to be a workaholic and wanted to really honor my new schedule.)
Fast forward to four weeks ago. Following my own process, I did my own CEO Day and went through my entire product suite and all of your feedback, brainstormed what was working, and what was not...basically all things "business" for my own business. (I highly recommend doing this at least 1-2 times a year!)
The outcome? I knew I needed to create something new. The idea was so good and it is exactly what YOU have asked for. So I trusted my gut, broke my rule, and created something brand new for YOU.
✨ Brand spanking new ✨
The idea quickly turned into a full-on sprint. Something new and something free. Something SO valuable because my goal was for this to transform lives. And hopefully, change yours.
I am talking schedules transformed. Businesses built. Families impacted. And better yet, the drama and anxiety of being online all the time and running a business gone. Oh and learn how to scale your business in a way that you might not have thought of before.
And then I decided to give it all away for free. Why, well spoiler I actually walk you through why (and the details) in the new podcast, but here's what I think.
Why I am Giving it All Away For Free
The lead magnet game is getting old, which I shared in my launch strategy last week. And we all want instant results. SO what better way to establish a relationship with someone you don't know than to actually help them?
Inside Ditch the Social drama, I walk through the exact framework I used to have a $10K weekend when our Instagram account went down. I teach you everything I would do differently if I were starting a business now, and even give you a pitch list on how we landed guests like Jenna Kutcher and other 7-figure influencers.
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It is SO jam-packed people will think I am crazy for giving it away. But I will let you decide what you think! As a bonus, we also took notes for you (which magically appear in your inbox every day as part of our email strategy which I also teach you) and give you the opportunity to learn more about a brand new program (I told you that CEO day was a good one) that is coming.
For now, I'd love for you to listen to Ditch the Social Drama and imagine being able to run your business without being a slave to the algorithm. I am telling you, it's your new go-to resource. And because it is a podcast, you can listen to it anywhere.
Have you ever done something so different in your business but knew in your gut it was the right thing? Shoot me a DM. I'd love to hear your story!
Looking for more on this topic and your High-Level Action items? Check out the Strategy Lab in the Crush the Rush Club!
