Episode 469: How To Stand Out In A Crowded Marketplace with Molly Knuth
Oct 01, 2024
Feeling overwhelmed by the constantly changing world of marketing? You’re not alone! Today, I sit down with the amazing Molly Knuth to talk about transforming your marketing strategy. Ditch the outdated funnels—we’re diving into the flywheel model with three powerful phases: attract, nurture, and serve. Molly shares how to build genuine human connections, navigate trends smartly, and harness the power of storytelling to make your brand shine.
Today we cover:
- The Flywheel Model — transition from funnels to a continuous cycle of attract, nurture, and serve, prioritizing genuine connections and exceptional service to create loyal advocates
- Build trust by infusing personality into your brand through candid posts and authentic interactions that foster meaningful relationships
- Leverage storytelling by sharing your unique story to create emotional connections with customers, making your marketing relatable and engaging
- Focus on trends that align with your business values and client needs to ensure authentic and effective marketing
CONNECT WITH MOLLY:
Website: mollyknuthmedia.com
Instagram: @mollyknuth_mkm @mollyknuthmedia
Free resources:
SEEN Story Starters: https://mkm.myflodesk.com/storystarters
SEEN Slide Deck: https://mkm.myflodesk.com/seenslides
CONNECT WITH HOLLY:
• ASK ME ANYTHING: www.hollymariehaynes.com/chat
• WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes
• JOIN THE CLUB! USE CODE "CEOBONUS" AT CHECKOUT: https://www.hollymariehaynes.com/club
• WORK WITH HOLLY: www.hollymariehaynes.com/workwith me
